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Jobs in Demand 2021 | 01 Content Writer

Wong Shu Lee  


  January 07, 2021

Ever since Covid-19 hit, the world as we know it has changed. The employment sector in particular was hit hard and fast, as companies paused hiring and started to let people go. Many brick-and-mortar businesses were forced to shift to solely online. Regardless globally or locally, many businesses have transformed their models to adapt to the changes in the environment. Therefore, the workforce has undoubtedly changed. 


Prior to the virus, we had to work at the office every day from 9am to 6pm. Now, most businesses have quickly shifted to a work from home setup in order to prevent the spread of the virus and protect their employees. Following these changes, some of the jobs that were once considered prestigious became redundant, while others became essential services. 


If you’re still deciding on a career path, or are forced to change path, researching the jobs that are currently in high demand is a great place to start. 


To ensure you’re investing your time in something worthwhile, we’re now starting a series of “Jobs in Demand 2021” to walk you through current booming industries and high-demand jobs in 2021! 


Jobs in Demand 2021: Content Writer


Even before the pandemic hit, people nowadays rely on the internet to source for all their needs from research to shopping, travel packages to news, even medical prescriptions. As most businesses have shifted to e-commerce models, the internet has become the most important channel for businesses to communicate and engage with their prospective customers. 


The more often a customer read about a brand, the more likely he/she will make a purchase from the brand. Hence, it’s crucial for businesses to ensure their brand or products data shows up when a potential buyer search for information related to their sectors. This made the person who creates and arrange all the information and content significantly important to the business. Well, this person is what we called as a content writer. 


What is a Content Writer?


A web content writer is an individual who creates appropriate content for utilization on the internet. This includes posts like articles for websites, blog posts and social media. 


What are the Major Tasks performed by Content Writers?


  • Develop, write content as per the business concept.
  • Create or copy edit to inform the reader, and to promote or sell the company, product, or service described in the website.
  • Produce content to entice and engage visitors so they continue browsing the current website. The longer a visitor stays on a particular site, the greater the likelihood they will eventually become clients or customers.
  • Produce content that is smart in its use of keywords, or is focused on search engine optimization (SEO). This means the text must contain relevant keywords and phrases that are most likely to be entered by users in web searches associated with the actual site for better search engine indexing and ranking.
  • Create content that allows the site visitors to get the information they want quickly and efficiently. Efficient and focused web content gives readers access to information in a user-friendly manner.
  • Create unique, useful, and compelling content on a topic primarily for the readers and not merely for the search engines. 


Who should consider Content Writing Jobs? 


Content writing jobs are perfect for those who know how to express their thoughts in words efficiently; especially for those who are looking to establish their writing talent in a professional setup. 


Requirements for Content Writers: 


  • Possess good language skills, grammar and vocabulary. 
  • People who have curiosity and always get to the bottom. 
  • Able to create good content on any given random topic. 
  • Possess good research skills.  
  • Able to understand and learn quickly about any new topics. 


Vacancies for Content Writers


Content Writers are currently highly in demand. Below is a list of available Content Writer Jobs on ZOM-IN. Let’s signup today and start applying for these opportunities! 


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